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By Ellyn Elson, CEO, Coloring Concepts October 2025 In an age of endless digital distraction, families are seeking ways to reconnect and spend meaningful, screen-free time together. Enter the humble coloring book, but with a surprising and powerful twist. Through its specialized, education-focused coloring books, the publisher Coloring Concepts, Inc., is turning a simple creative

By Ellyn Elson | October 2025 The Big Idea: Fun Isn’t a Distraction—It’s a Memory Booster If your study routine looks like hours of staring at monotone notes and stressing over what you can’t remember, it’s time for an upgrade. We’ve been taught that serious learning requires serious suffering, but modern brain science says otherwise.

Yet research consistently shows that retention soars when learning involves more than passive intake. This is where kinesthetic learning, the practice of engaging the body to anchor the mind, steps in. While this is not a new concept, it’s one that has been undervalued, with a potential that is undeniably vast.

By Ellyn Elson, CEO Coloring Concepts, Inc. Recent studies have shown that 26% of incarcerated individuals are diagnosed with ADHD versus the general population of 4%.  ADHD affects the brain’s part that controls emotions, behavior, and impulses.  ADHD is eight times the rate in incarcerated individuals than in the general population.  It is five times

https://www.coloringconcepts.com/Ellyn Elson, R.D., CEO Review by Mary Leppert Coloring Concepts is a unique and interest-catching idea in learning. The entire line of twelve titlescovers a wide variety of topics, from the Human Body to Biology to Art History. Each volume isauthored by an expert in the book’s field of study. The underlying concept is that

Published: Home School Magazine June, 2024 By Ellyn Elson, CEO, Coloring Concepts, Inc. We’ve all heard (and even uttered) the phrase: “There are many ways to learn.” And yet, it seems that modern (elementary?) education relies on a narrow set of tools: narrative-heavy visual materials, often computer-based. This works well for some. For kinesthetic learners,

He was a brilliant anatomy professor and dedicated to his students. Lawrence Elson’s legacy is rooted in his textbook, “It’s Your Body” (1975), and his renowned “Anatomy Coloring Book,” which has sold millions of copies worldwide.  His new book, in collaboration with his wife, Ellyn, “The Human Body Coloring Book” (2022), exemplifies his lifelong commitment to helping students